Privacy Policy


This Privacy Policy provides information on how Affonix concerns your personal and non-personal data if you visit our website,, if we collect data from you as an advertiser or a publisher, and/or if you are a user of our advertisers’ or publishers’ websites and platforms.

1.   Data Protection Officer

The data controller per the definition under GDPR is:
Rovers Digital Pvt Ltd, 555 JMD Megapolis, Sector 48, Sohna Road, Gurgaon – 122018

If you have any queries about our data protection measures, the processing of your data, or the protection of your rights as a data subject, you can contact us: 

If you have any questions or concerns regarding your personal data, please contact us at “”.

2. Definitions

2.1 Personal data

“Personal data” means any information relating to an identified or identifiable natural person. An identifiable natural person can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.

2.2 Technical data

Technical data” means any information that cannot be related to your identity, e.g., information on browser types, operating systems, domain names, access dates and times, referring website addresses, online transactions, and browsing and search activity.

2.3 Processing

“Processing” means any operation or set of operations performed on data such as the collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure, or destruction of said data.

 3. Collecting and processing personal data

The scope of how we collect and process your personal and non-personal data or other information depends on the way you interact with us or our technologies and services:

·       As a visitor of

·       As a publisher or an advertiser of the Affonix network

·       As a user of our publishers’ and/or advertisers’ websites

With this Privacy Policy, we want to inform you of which information we receive and use at every stage.
We use personal data only to administer and provide our technologies and services. We store personal and any other kind of data strictly in compliance with applicable data protection and privacy legislation and our contractual duties and will prevent unauthorized access to data to the best of our abilities.

We also hereby confirms that we use following domains as a part of our tracking


 4. Legal Basis

The processing of your personal data relies on the following legal bases:

  • Your consent, if you have given us such consent (Art. 6 (1) (a) of GDPR)
  • The initiation or execution of a contract with you (Art. 6 (1) (b) of GDPR) 
  • The fulfillment of legal obligations (Art. 6 (1) (c) of GDPR)
  • The implementation of our legitimate interests (Art. 6 (1) (f) of GDPR). 

5. Data protection and transmission to third parties

Affonix takes all technical and organizational security measures required to protect your personal data from loss, unauthorized disclosure, or other forms of misuse. Data is stored in a safe environment that is not open to public access. Your personal data may be encrypted before transmission in certain cases (e.g., processing your login data). This means that communication between your device and our servers will include recognized encryption measures if your browser supports doing so.

6. User Rights

You have the following rights concerning our processing of your personal data:

·        The right to access

·        The right to rectification

·        The right to erasure

·        The right to restrict processing

·        The right to data portability

·        The right to object (on grounds related to your particular situation) if your personal data is processed based on our legitimate interest  

·        The right to withdraw your consent at any time in the event of any consent-based processing of your personal data without affecting the lawfulness of processing said data based on consent before your withdrawal

·        The right to lodge a complaint with a supervisory authority.

You may exercise your legal rights by contacting us via email at mail to:

If you are registered as a publisher or an advertiser on our website, you may access your account and correct or delete some of your data by yourself.

While observing applicable privacy legislation, we will erase your data without any action required by you if retention of your data is no longer necessary for the purpose pursued or retention is no longer allowed for any legal reason. We may restrict processing instead of erasing your data where it is legally not allowed to erase (e.g., legal obligations to maintain your personal data).

7. Amendments

We may modify this Privacy Policy and our data security provisions at any time, particularly if new laws and/or regulations need to be adopted or if we regard amendments as reasonable.

8. Questions/Contacts

For all questions and requests related to the security of your personal data, please contact our Privacy Officers and us at